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Social commitment

part of its social action strategies in 2019

Bankia is contributing 275,000 euros to support 22 charity projects in Castilla-La Mancha

Employees of the entity contributes to the promotion of social activities in Castilla-La Mancha region through the Red Solidaria program.

 

Communication Bankia

By  Communication Bankia

Publish on 
26 August 2019 - 14:00

  • The bank is contributing almost 50,000 to employment plans run by the Cruz Roja, and around 35,000 to similar plans run by Cáritas, benefiting the long-term unemployed, those over 45, young people and immigrants
  • It is also supporting the WWF Spain reforestation project in Las Tablas de Daimiel (Ciudad Real) with a contribution of 85,000 euros and a programme to accompany Acción contra el Hambre entrepreneurs with 12,000 euros
  • With the Red Solidaria programme, bank employees have selected 13 specific projects in the five provinces of Castilla-La Mancha to receive up to 96,000 euros of support, depending on the achievement of commercial objectives by the network of branches
  • Bankia, in partnership with Fundación Montemadrid, has also launched a call for proposals for social actions, for the joint promotion of initiatives by associations in the areas of social and environmental action and entrepreneurship

This year Bankia is contributing 275,000 euros to support a total of 22 charity projects in Castilla-La Mancha thanks to partnership agreements with Cruz Roja, Cáritas, Fundación Montemadrid, Ayuda en Acción and WWF España. It is also participating in the Red Solidaria programme, through which bank employees support initiatives run by social entities by achieving the commercial objectives of the branch network.

Bankia’s social action strategies in the region focus on job creation for young people, and those over 45, immigrants, the long-term unemployed, people who are disabled and in danger of social exclusion, as well as on rural and local development and protecting the environment.

“Bankia is committed to organisations that run specific, local and social projects that are necessary to improve the daily lives of people from Castilla-La Mancha”, underlined Jaime Campos, Bankia's corporate director for the territory of Castilla-La Mancha and Extremadura.

The bank is contributing almost 50,000 euros to support Cruz Roja routes back to work for those over 45 and the long-term unemployed in Toledo, Ciudad Real, Guadalajara, Albacete and Puertollano (Ciudad Real), as well as a route back to work run by Cáritas in Albacete and a social insertion programme in Tomelloso (Ciudad Real), to which it is contributing almost 35,000 euros. It is also earmarking 12,000 euros for a programme to accompany Acción contra el Hambre entrepreneurs.

Bankia is also contributing 85,000 euros to support a WWF Spain reforestation project in Las Tablas de Daimiel (Ciudad Real). The bank has been collaborating with WWF for three years to enhance the biodiversity of one of Ciudad Real’s most emblematic national parks through the “Bosques de agua project. Restoring the forests of Las Tablas de Daimiel', in which the Autonomous National Parks Organisation is also involved. The aim is to recover 60 hectares of meadows with significant biodiversity in the park’s surroundings, to ensure its conservation.

Red Solidaria Programme

Furthermore, with the Red Solidaria programme, this year bank employees have selected a total of 13 specific projects in the five provinces of Castilla-La Mancha to receive up to 96,000 euros of support, depending on the achievement of commercial objectives by the network of branches.

“Red Solidaria is one of our flagships. The pride of belonging to the bank becomes more evident through this program, as the professionals support the groups and associations from their district that they select themselves”, says Campos.

Finally, Bankia, in partnership with Fundación Montemadrid, has launched an invitation to apply for aid worth one million euros for the joint promotion in Castilla-La Mancha and Comunidad de Madrid of initiatives run by associations in the areas of access to jobs, giving a boost to equal opportunities, promoting independence and active ageing, favouring social insertion, running research programmes, conducting research programmes, giving a boost to voluntary work and, in short, improving people's quality of life.

Bankia

Bankia consolidates and reinforces its commitment to society through five priority social action strategies: employment and training, housing, local and rural development, disability and the environment. The financial institution focuses its social investment on these areas and maintains its commitment to society through the involvement of its entire structure and professionals. The Responsible Management policy is all-encompassing and approachable, as it links the social actions of the bank with its goals. Thus, Bankia makes a priority contribution to nine of the 17 SDGs, including decent work and economic growth; industry, innovation and infrastructure; action for climate, and affordable, clean energy.

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