Jump Main Menu. Go directly to the main content

Sección de idiomas

Englishen

Fin de la sección de idiomas

You are in:

  1. Home
  2. Communication
  3. News

News

Start of main content

Business

Mifid II

Bankia has 9,200 certified employees who are qualified to offer customers financial advice

In terms of retail branches, 70% of Bankia employees are already certified, and the figure is even higher at business banking offices with 83%.

Communication Bankia

By  Communication Bankia

Publish on 
28 August 2018 - 11:15

  • Seventy per cent of staff in retail branches and 83% of staff in business banking offices are already certified
  • Seventy-seven per cent of Bankia employees who took the examination at the last sitting were successful
  • As well as certifying staff to provide financial advice, the programme ensures that customers benefit from the highest levels of transparency, protection and service quality
  • A new round of training will start after the summer with around 3,250 uncertified staff. They will complete this in April 2019

Bankia already has more than 9,200 certified employees offering customers financial advice at its branches, in compliance with the new Mifid II regulation.

In terms of retail branches, 70% of Bankia employees are already certified, and the figure is even higher at business banking offices with 83%.

Bankia’s most recent round of courses provided to comply with Mifid II rules started in January, and the examinations took place in July. Seventy-seven per cent of Bankia employees who took the examination at the last sitting were successful.

Bank staff holding this certification have completed a period of intensive training with a high degree of involvement, commitment and responsibility.

As well as certifying them to offer financial advice, the programme is a way of guaranteeing that Bankia customers receive the highest levels of transparency, protection and service quality.

Training will continue when summer ends, when around 3,250 uncertified staff will start the course, which they will complete in April 2019.

Bankia is collaborating with the Financial Studies Foundation (Fundación de Estudios Financieros) to provide its workers with this training. Employees passing the examination obtain dual certification: professional certification as an Expert in Financial Advice, issued by the Spanish Institute of Financial Analysts (Instituto Español de Analistas Financieros (IEAF)), and the university qualification in Banking and Financial Advice Specialist, issued by the University College of Financial Studies (Colegio Universitario de Estudios Financieros (Cunef)).

Mifid II, a new type of customer relations

Mifid II, which replaces Mifid that has been operating since 2007, is a new European Union Directive whose main purpose is to ensure greater transparency and protection for customers and stricter regulation of financial markets.

As far as Bankia is concerned, Mifid II’s new requirements are not a drawback, rather an excellent opportunity to establish a new relationship with its customers.

Because of this, the bank is moving to provide its customers with personalised information and, for example, individuals are only able to buy into investment funds after receiving advice and taking a convenience and suitability test so that the customer is correctly profiled and his or her risk profile is known.

 

Share

Print and/or download the new

Read more about these topics

#Business

Related news

Loading...
Loading next new

Newsletter

Subscription to the bulletin of Bankia News

CONTACT

External Communication Direction

Virginia Zafra de Llera
DIRECTOR OF EXTERNAL COMMUNICATION
vzafra@bankia.com

 

Press Relationship

Guillermo Fernández Martín
DIRECTOR OF PRESS RELATIONSHIP
gfernandezm@bankia.com

Mariano Utrilla Cortijo
mutrilla@bankia.com

Irene Rivas García
irivas@bankia.com

Belén Porras Povedano
bporras@bankia.com

María Campos Lages
mcamposla@bankia.com

María José Cabeza Calderón
jcabeza@bankia.com

 

Digital Communication

Ana Bernad Colás
DIRECTOR OF DIGITAL COMMUNICATION
abernad@bankia.com

Leticia Lucio Álvarez
llucio@bankia.com

María Navarro Caballero
mnavarro@bankia.com

   

End of main content