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Committed to innovative payment solutions for companies

Bankia launches Waiap to lead digital payments in stores in Spain

Among the new functionalities that will be available to businesses that use this application, are the graphics on sales evolution or know what means of payment are the most used by customers.

Communication Bankia

By  Communication Bankia

Publish on 
07 May 2019 - 11:00

  • Waiap is a PSP ("payment service provider") aimed at businesses of any size, which focuses on achieving the best user experience ("frictionless payment") and helps them to sell more
  • It has become the payment platform for e-commerce with the highest number of payment methods in the national market
  • For the development of this platform, Bankia has reached a strategic agreement with Sipay, a leading technology company with over twenty-five years of experience developing payment solutions

Bankia, in collaboration with Sipay, has developed Waiap, its new payment platform, targeted at digital businesses of any size and aimed at improving user experience and helping businesses to sell more.

Waiap is a Payment Service Provider (PSP), fully compliant with the PSD2 regulation, which will allow businesses to offer their customers all means of payment available in the market in a simple and integrated manner.

Moreover, this new platform will integrate new means of payment and formats as they are released, such as e-wallets or social media, among others, maintaining the goal of creating commerce solutions and adapting to the trends and payment habits of consumers.

Waiap is aimed at optimising invisible payment or frictionless payment in stores, in order to improve customer experience. It also has other tools such as simplified payment formats and fraud management.

One of the new features offered by Waiap is a new management tool that displays business information in a simple manner, including graphics on the evolution of sales, returns and the payment methods used. It can also be used to manage collections in a simple and unified manner.

As a result, it is possible to see the favourite payment method of customers, percentage of sales corresponding to on-line sales or income within a date range.

According to Bankia's Digital Banking director, Félix Uriarte, "with Waiap we are taking a very important step in our digital transformation process of the services we provide to customers, just as they want from us".

For his part, the CEO and founder of Sipay, José Luis Nevado, said that "the strategic agreement carried out with Bankia allows us to make our technology available to new solutions and services whose main focus is to improve the user experience and bet on the invisibility of the payment process, fundamental pillars in our vision of the future of this industry".

With this new service with high added value for the customer, Bankia reinforces its strategy of becoming a leader in payment methods. Thus, Bankia's market share in POS terminal turnover was 12.3% at the end of 2018, while turnover increased by 15.2% last year.

For more information.

Sipay

A leading technology company specialising in the development of innovative and secure payment solutions based on the experience of both end consumers and retailers, with more than 25 years of experience in payment methods.

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Felix Uriarte, Bankia's Digital Banking manager

Business

Bankia has received an award to innovation in digital payment methods

The bank is recognized for its clear commitment to technology and for helping its digital customers, which is one of the key strategies in the development of the bank.

Communication Bankia

By  Communication Bankia

Publish on 
08 May 2019 - 18:30

  • The entity has been recognized in the category of 'Finance and Insurance', as a company that with its products and services helps to innovate
  • The bank offers its customers the ability to pay through all the available digital platforms: Apple Pay, Samsung Pay, Google Pay, Bizum and PayPal

Bankia has been awarded by 'Actualidad Económica' magazine for the development and innovation of digital payment methods, having become the first bank in Spain to have all the methods of payment available in the market. The award was received by Bankia's Digital Banking manager, Felix Uriarte.

The entity has received an award in the 'Finance and Insurance' category during the 41st Edition of the '100 Best Ideas of the Year' awards. These awards recognise companies that, with their products and services, help to innovate and transform the market.

Specifically, the magazine has assessed Bankia's commitment to technology and to being the first bank to offer its customers the ability to pay through all the available digital platforms: Apple Pay, Samsung Pay, Google Pay, Bizum and PayPal.

Bankia will have more than 5 million digital customers in 2020, after increasing its base by two million new customers. Thus, more than 65% of the bank's customers will have a digital profile and over 35% of purchases will be made through these channels.

As regards the multi-platform strategy, sales at Bankia's digital channels reached 23.5% of total sales at the end of the first quarter of 2019, while digital customers increased by 586,000 compared to March 2018.

At the end of last year, Bankia launched an advertising campaign in cinemas, television, radio and social media with the following message: 'Don't use cash. Because only at Bankia customers can pay with all digital platforms easily and securely'.

 

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The students have received a diploma that accredits their training during an event that took place at Adeca's headquarters

Business

The course ended this Wednesday in Albacete

More than half of the students of the digital skills course promoted by Dualiza Bankia in Albacete already have a job

Training for students has been focused on acquiring skills in digitalization, digital marketing, user experience (UX), and web programming

Communication Bankia

By  Communication Bankia

Publish on 
27 February 2019 - 14:00

  • Eight of the thirteen students of the Ditec course are already working in companies in the industry.
  • The project has come to fruition thanks to the collaboration of Dualiza Bankia -the brand through which the Bankia Foundation channels all its actions to promote Vocational Training-, Adeca and the Regional Government of Castilla la Mancha.

Eight of the thirteen students of the Ditec digital skills course imparted by Dualiza Bankia in Albacete, in collaboration with the Association of Companies of the Campollano Industrial Park (Adeca) and the Regional Government of Castilla la Mancha, have been hired at the end of the course by the companies in which they interned.

The students are from the IT cycle of the IES Leonardo Da Vinci high school. All of them began their additional training in April, which lasted until the end of December due to their internship periods.

During the theoretical part, students have received a total of 180 hours of training to acquire skills in digital transformation, digital marketing, user experience (UX) and web programming.

Bankia’s Regional Corporate Director in Castilla la Mancha and Extremadura, Jaime Campos, highlighted "Bankia’s commitment with the promotion of education and Vocational Training through its Dualiza Bankia brand, which serves to improve the training of numerous students". He added that "proof of this is that more than half of the students who have participated in this Ditec are already working, which shows that courses like this respond to the needs of the market."

For his part, the president of Adeca, Santos Prieto, stressed that "from ADECA we have collaborated to make it easier for company owners to adapt their business to the new digital requirements by hiring qualified people." In addition, he added that, "we want to continue working on the same path of support for company owners, talent and dual education, because businesses must adapt to the digital age and to the new demands of the market."

Today, the students today received the diplomas that certify their training during an act that took place at the Adeca headquarters.

The commitment of Dualiza Bankia and Adeca to the region is evident in the new training activities that will begin shortly. Both organizations will promote another Ditec training course in Ciudad Real. In addition, together with the Business Association of the Romica Industrial Site, Adepro, and the Regional Ministry of Education, they will provide an additional training course in foreign trade, Comex, in Las Pedroñeras.

Apart from this training, Dualiza Bankia, in collaboration with the Confederation of Employers of Albacete, with the Provincial Association of Dressmaking of Albacete and the Regional Ministry of Education, will develop a complementary training program in computer-assisted pattern design, for students of the clothing and fashion industries.

Dualiza Bankia, Bankia’s dual training initiative

Dualiza Bankia is the brand through which the Bankia Foundation for Dual Training carries out all of its promotion and prestige activities regarding vocational training and dual vocational training, keeping in mind that it improves the employability of students and the competitiveness of companies. And it represents the commitment acquired by Bankia to the promotion of education as a way to improve society, combat inequality and promote greater social cohesion.

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The president of Bankia, José Ignacio Goirigolzarri, during his inaugural speech at Forinvest in Valencia.

Business

At the inaugural speech of Forinvest in Valencia

Goirigolzarri: "Our goal is to turn Bankia into the preferred bank in Spain"

To achieve this, Bankia has "customer satisfaction, an excellent corporate governance, a permanent vocation of service to society and absolute respect for our principles and values".

Communication Bankia

By  Communication Bankia

Publish on 
05 March 2019 - 13:30

  • The president of Bankia highlighted, at the main financial forum of the country, the importance of customer satisfaction, the permanent vocation of service to society, excellent corporate governance and the "absolute respect for principles and values" required to achieve this goal
  • Goirigolzarri claimed that "we must be aware of and deal with" the reputation of banking and argued that "Bankia is possibly the best example of the recovery of the financial system"
  • "Valencia is our home, we were born here and here we have our headquarters since the beginning" he said.

The president of Bankia, José Ignacio Goirigolzarri, has assured that the objective of the financial institution is "to be the preferred bank in Spain" and that, to achieve this, Bankia has "customer satisfaction, an excellent corporate governance, a permanent vocation of service to society and absolute respect for our principles and values".

Goirigolzarri has inaugurated the twelfth edition of the Forinvest fair, which is being held today and tomorrow at the Valencia Fair, with a conference entitled 'Bankia against the challenges of the financial system'.

"In the main financial forum of our country", he pointed out that, strategically, the companies that overcome the challenges of the future will be those that "give a high quality response in virtual relations with their customers, promoting digital practices to protect data privacy” and that, at the same time, are capable of "accommodating their traditional distribution network so that it complements a multi-channel approach and is a source of competitive advantages".

The great challenges of the financial sector

The president of Bankia underlined in the course of his speech that "the two great challenges" of the Spanish economy in the medium and long term are the high level of unemployment and the level of public debt.

In addition, he pointed out that the financial industry faces three major challenges: reputation, profitability and the strategic challenge derived from the change of habits of its customers due to the emergence of new technologies.

With regard to reputation, Goirigolzarri stressed that "the financial system is key to the future of society" and has admitted that, in 2012, it was the main economic problem in Spain, but that it has carried out "a very significant restructuring and transformation process". "While it is true that the bailout received made it solvent and guaranteed the safety of the customers and the system, it was not a guarantee of its viability in the long term", he pointed out.

"The savings of the depositors were rescued, but the bank, employees and shareholders have undergone a profound restructuring process", he explained, assuring that "it has led it to a 40% decrease in offices and a similar decrease in workforce, about 80,000 people". In this regard, Goirigolzarri argued that "Bankia is possibly the best example of the recovery of the financial system".

The president of Bankia stressed that he has "always" considered reputation to be "highly important". "We must not only be aware of, but also deal with what society is asking of us because it is evident that society is very disappointed with the operation of the financial system during the crisis", he acknowledged.

On the opening day of Forinvest, Goirigolzarri stressed the importance of having "excellent corporate governance practices" and insisted that "the sustainability of a project lies in society finding it useful" and "wanting us to exist".

In addition, the president of Bankia has mentioned profitability as one of the great challenges faced by the financial industry. "Without adequate profitability, which must be higher than the capital cost, the bank will be unable to attract investors and, therefore, finance the economy", he warned, and mentioned negative interest rates as a cause of low profitability along with the continuous deleveraging of families and businesses.

Lastly, Goirigolzarri pointed out that banking faces a "very important" strategic challenge derived from the change in customers' habits and that "it is boosted by a technological revolution".

However, he stated that he sees this technological change "as a great opportunity" and not "as a great threat" along with the fact that there are new competitors due to the rise of new technologies. "Technology is a weapon that should allow us to improve service to our customers," he remarked.

Bankia Fintech by Innsomnia in Valencia

Goirigolzarri pointed out that Bankia's strategy regarding new competitors is "collaboration and alliance" and that, for this reason, it created Bankia Fintech by Innsomnia in La Marina de Valencia, with the aim of incubating and accelerating national and international startups. He explained that, in two and a half years, it has received more than 300 startup applications from which the entity has selected 47, with 60% of which it has signed a collaboration agreement.

The president of Bankia also stressed that Valencia is "a very important region" for the entity. "It's our home, we were born here as a bank, and here we have our headquarters since the beginning", he said, and highlighted its "great importance from a business perspective."

In this line, he acknowledged that the fact of having 1.6 million Valencian customers, more than 60,000 companies working with the entity in the Community of Valencia and having a 19% market share in the province of Valencia entails a "great responsibility".

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Business

Business Governance, Strategy and Competitiveness Observatory

Only 31% of Valencian family businesses have a board of directors, compared to 44% of non-family businesses

The companies of the Comunitat Valenciana rely to a lesser extent on the use of this governing body in comparison to the national data analyzed in this new report.

Communication Bankia

By  Communication Bankia

Publish on 
12 February 2019 - 13:00

  • The GECE Observatory, promoted by Bankia and Ivie, issues the 'Keys of competitiveness' document analysing the differences in the governing bodies used by the companies of the Valencian Community
  • At the national level, 36.6% of family businesses and 53.8% of non-family businesses have a board of directors, both higher than the values in Valencia
  • Among the most competitive Valencian companies, the amount of businesses with a board is 38.1% in the case of family businesses and 51.1% if, in addition, they are medium or large companies.

The report of the GECE Observatory (spanish version), promoted by Bankia and Ivie, reveals that only 31% of Valencian family businesses have a board of directors while 44% of non-family businesses have one. In general, companies in the Valencian Community rely less on this type of governing body since, at the national level, 36.6% of family businesses and 53.8% of non-family businesses make use of one.

The Business Governance, Strategy and Competitiveness Observatory, a Bankia initiative in collaboration with the Valencian Institute of Economic Research (Ivie), has issued the second 'Keys to competitiveness' document, analysing the differences between the management models of Valencian and non-Valencian family businesses. These documents are the result of a deep dive into the determinants of competitiveness for Spanish companies, the main objective of the GECE Observatory.

According to the data obtained by the Observatory, "the predominance of sole administrators in Valencian family businesses shows a scenario in which different outlooks and accountability to third parties from management bodies is not widespread”.

However, the interest in a more open governance model, using a board of directors, increases in the case of the most competitive family businesses.

Specifically, 38% of Valencian family businesses in the ’Superior’ group regarding competitiveness, according to the classification created by the Observatory, have a board of directors. In the ‘Fragile’ group, only 23.6% have a board of directors.

The percentage of companies with a board of directors is higher among the most competitive medium and large companies and is closer to the national average. Around 51% of the most competitive medium and large family businesses have boards of directors, both in the Valencian Community and in Spain as a whole.

Management Teams

In addition to the positive correlation between competitiveness and a governance model that includes a board of directors, this decision-making body can contribute to facilitate other professional management structures in companies. In fact, 58.7% of family businesses that have boards of directors also have formal management teams, compared to 24% of the companies managed by a sole administrator.

Family businesses with a board of directors are also more inclined to create structures that facilitate the relationship between family that owns the company and the company itself. This is the case of family boards, present in 15% of family companies with a board of directors and only 7.6% of companies managed by a sole administrator.

In short, according to Key 2 of the GECE Observatory, "boards of directors are corporate governance structures that give rise to a wider variety of perspectives in strategic decision-making, encourage accountability to third parties and act as promoters and mediators in the creation of other structures to improve the management of the relationship between the owners and the family business".

A more detailed analysis can be found in Report 2 Ownership structure and governance systems of Valencian businesses: characterisation and link to competitiveness of the GECE Observatory.

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External Communication Direction

Virginia Zafra de Llera
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DIRECTOR OF DIGITAL COMMUNICATION
abernad@bankia.com

Leticia Lucio Álvarez
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