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From left to right: the president of the CajaGranada Foundation, María Elena Martín-Vivaldi, and Bankia’s Regional Corporate Director in Andalusia, Joaquín Holgado.

Social commitment

Bankia supports with 850,000 euros to CajaGranada Foundation to develop social programs in Andalucía

The agreement also includes the call for social action 'We help those who help', in its twenty-fourth edition, which will finance specific projects of NGOs.
 

Communication Bankia

By  Communication Bankia

Publish on 
14 February 2019 - 12:15

  • The agreement includes the call for social action 'We help those who help', which aims to support social and welfare projects in the region
  • Both entities will promote environmental projects and the rural/local and cultural environment in Andalucía
  • The agreement has been signed by Bankia’s Regional Corporate Director in Andalucía, Joaquín Holgado, and the president of the CajaGranada Foundation, María Elena Martín-Vivaldi

Bankia supports CajaGranada Foundation with 850,000 euros with the objective of financing social programs of associations and foundations in Andalucía that will be jointly managed by both entities through three main lines of action: social action, environment and entrepreneurship.

Bankia’s Regional Director in Andalucía, Joaquín Holgado, and the president of the CajaGranada Foundation, María Elena Martín-Vivaldi, have signed a collaboration agreement whereby Bankia shows its commitment to Andalucía and articulates a large part of its social action in this region through the CajaGranada Foundation, which has experience and knowledge of the region.

The agreement includes, on the one hand, the launch in spring of the 2019 call for social action 'We help those who help', twenty-fourth edition, which will finance specific projects of NGOs and social associations with their projects, mainly, in the provinces of Granada, Jaén, Málaga and Almería.

On the other hand, the agreement includes the implementation of a plan to support environmental programs, as well as a support line for activities to promote entrepreneurship in rural areas in Andalucía and local, social and cultural development activities.

Bankia’s Regional Corporate Director in Andalucía has stressed that "working hand in hand with the CajaGranada Foundation is the best way to help improve the quality of life of the groups that need it most in Andalucía." "We think it’s essential to channel these aids through associations and foundations in the region, which are the ones that really know those needs", added Holgado.

For her part, María Elena Martín-Vivaldi, stressed that "we are honored to go hand in hand with Bankia in the development of social, environmental and local development projects promoted by the CajaGranada Foundation". "Thanks to this collaboration, we can devote more resources to collaborate with the associations and NOGs of the region, which are so beneficial to different groups of disadvantaged people and at risk of exclusion."

Bankia thus maintains its commitment to Andalucía and channels part of its social responsibility lines through the CajaGranada Foundation.

Bankia

Bankia consolidates and reinforces its commitment to society through five priority lines of social action: employment and training, housing, local and rural development, disability and the environment. The financial institution focuses its social investment on these areas and maintains its commitment to society through the involvement of its entire structure and professionals. The Corporate Social Responsibility policy is all-encompassing and approachable, as it links the social actions of the bank with its business in the areas in which the professionals themselves find socio-economic problems and vulnerable groups.

CajaGranada Foundation

The CajaGranada Foundation has a history of more than 125 years focusing on its strong social vocation in Granada, Jaén, Almería and the rest of Andalucía. Its main project, the Cultural Center Memory of Andalucía, celebrates 10 years of activity at the service of citizens. An event that the CajaGranada Foundation celebrates in 2019 with a complete list of activities. The Foundation’s social media presence has increased since the launch of the free financial education app that now has over 63,000 subscribers thus reaching a significant percentage of Andalucían citizens.

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