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Bancassurance

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The Bancaseguros Division is responsible for distributing life insurance and general insurance and providing specialised support to the bank's commercial network in relation to the risks of private customers (life, home, auto, health, death and savings) and companies (commerce, insurance credit, data protection and cyber risk, civil liability, and multi-risk).

Bankia Bancaseguros has 2.6 million risk and savings policies in force and 1.6 million customers.

In 2019, this business area recorded a volume of net premiums of 530 million euros thanks to the good performance of the new lines, with increases of 24% in life insurance policies and 29% in non-life insurance policies.

In commercial terms, this division launched the first fully digital operation in the auto segment in 2019 so that customers can simulate and take out car insurance directly from Bankia Online. It also initiated the marketing of products in the fields of communities, pleasure boats and agricultural machinery.

Bancaseguros works to improve the relationship between private customers and companies with the bank through the marketing of insurance. Therefore, in 2019, it has focused mainly on business insurance, including civil liability and credit insurance.

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